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Cesar Herszkowicz // CD/CW

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Whiskas Iris & Thula

Cannes Lions Health - Film - Bronze

LIA - London Awards - 2 Silver

The campaign tells the true story of Iris, a young autistic girl whose curious cat Thula helped her improving her social skills after other therapies had failed. Through social media, we invited people to share their own stories about cat curiosity expanding the campaign with thousands of surprising cat chronicles.

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